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khazanay
digital revolution in fashion retail

Khazanay
digital revolution in fashion retail

challenge

Khazanay, a fashion retail brand, sought to redefine its digital presence, boost sales, and enhance customer engagement in a competitive market.

strategic approach

Develop an interactive e-commerce platform with personalized shopping experiences and targeted social media campaigns to increase brand visibility, drive online sales, and foster customer loyalty.

Key Achievements

Strategic Rebranding

Undertook a complete overhaul of Khazanay’s social media and marketing strategy, aligning it with contemporary trends and consumer preferences.

Strategic Rebranding

  • Undertook a complete overhaul of Khazanay's social media and marketing strategy, aligning it with contemporary trends and consumer preferences.

Impressive Customer
Retention

Achieved a remarkable 52% customer retention rate, a testament to the success of enhanced customer engagement strategies.

Impressive Customer
Retention

  • Achieved a remarkable 52% customer retention rate, a testament to the success of enhanced customer engagement strategies.

Exponential Sales
Growth

Orchestrated a sales surge, achieving a 2X increase within a brief
two-month period, highlighting the effectiveness of the revitalized marketing approach.

Exponential Sales
Growth

  • Orchestrated a sales surge, achieving a 2X increase within a brief
two-month period, highlighting the effectiveness of the revitalized marketing approach.

Diversification Through
New Categories

Introduced enticing new categories such as Premium+, Women’s Heels, and Sandals, contributing a substantial 25% to the brand’s total revenue.

Diversification Through
New Categories

  • Introduced enticing new categories such as Premium+, Women's Heels, and Sandals, contributing a substantial 25% to the brand's total revenue.

User-Centric Website
Redesign

Redesigned the website to provide a seamless user experience, introducing gender-specific sections and optimizing categorization for swift navigation.

Record-Breaking
Seasonal Campaigns

Planned and executed highly successful campaigns for key shopping events like 11.11 and 12.12, generating historic revenue figures for Khazanay.

User-Centric Website
Redesign

  • Redesigned the website to provide a seamless user experience, introducing gender-specific sections and optimizing categorization for swift navigation.

Record-Breaking
Seasonal Campaigns

  • Planned and executed highly successful campaigns for key shopping events like 11.11 and 12.12, generating historic revenue figures for Khazanay.

Operational Stability

Managed and stabilized 10,000+ monthly orders, ensuring smooth operations to meet the surging demand.

Targeted Growth in
Female Demographic

Achieved a remarkable 75% growth in female traffic and purchasers, expanding Khazanay’s market share among its target audience

Operational Stability

  • Managed and stabilized 10,000+ monthly orders, ensuring smooth operations to meet the surging demand.

Targeted Growth in
Female Demographic

  • Achieved a remarkable 75% growth in female traffic and purchasers, expanding Khazanay's market share among its target audience